Big brands like Pantene Pro-V, Hyatt, and Walmart know that leveraging influencer marketing is not only a wise decision but a necessity to gain trust from the modern, ads-sensitive consumer. In a survey conducted by the ad agency Mediakix, 89% of businesses said that...
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Are You Missing Your Audience
The ability to broadcast to millions of people faster than you can finish a sentence is an unbelievable power that every business has in 2020. The problem is that, unlike brick and mortar stores, you can’t see who is walking through your door every day. Most...
How to Measure ROI on Social Media
We all know we are supposed to be on social media, but trying to measure your ROI on social media can be confusing. 71% percent of people say they are more likely to recommend a brand if they have a positive experience with them online, but what does that mean? There...
How to Work From Home Effectively: Adjusting your workflow during COVID-19
With the rise of social distancing to stay safe during the COVID-19 pandemic, thousands of employees are forced to pivot and work remotely from home. Technology has already pushed many companies to provide some level of flexibility to work remotely, but now it is a...